We were asked by Solent Mind to create an Easter Egg hunt using the organisation website, Facebook Business page and their Twitter account to allow people to enter a free prize draw.
Solent Mind’s aim was to try and encourage more people to look at the website to gain a better understanding of ‘Who they are’ and ‘What they did’, along with following them on Facebook and Twitter.
Artwork for 8 different Easter Eggs was created. Six of the eggs were hidden across the website, one egg in a Facepost post and one egg in a Tweet.
Clicking on an egg revealed a letter and a clue to where the next egg was hidden.
The final egg contained a link to email the ‘Magic Word’ made up of the re-arranged letters from the previous 7 eggs to enter the free prize draw. The prize was a luxury Easter Egg.
